Typefaces: Helvetica

When I started design school, I was initially attracted to the crazy tv show, movie title fonts, or those silly use em only once in a while faces, but that was only lust. My love is truly for the king of the san-serif, Helvetica. Once thought of as the most boring and basic of typefaces, it is now one of my favorites.



I'm going to find the movie of the same name, Helvetica. I just missed a screening last night. Aarrgghh!

Many design heavyweights all speak on the history of Helvetica, as well as graphic design. I've been much more involved in photography than design lately; I need to get back to my roots.

Helvetica is all around us...


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